About AP Dr Norjaya Mohd Yasin

Dr Norjaya Mohd Yasin is an Associate Professor of Marketing at the Cluster of Business Management, Open University Malaysia.  She joined OUM in August, 2017 and is now the Program Director of Master of Management Program.

Qualifications:

PhD (Marketing) – Universiti Sains Malaysia, 2004
Master of Business Administration (Marketing) – City University , London, 1993
Bachelor of Business Administration – Ohio University-Institut Teknologi MARA,1990
Diploma in Business Studies – Institut Teknologi MARA, 1988

Area of Specialisation:

Marketing Management
Brand Management
Consumer Behavior